WHO WE ARE
Mark has been an owner and manager of Good Earth Natural Foods in Fairfax for the last 35 years. Good Earth has been a leader in promoting and marketing organically grown foods for much of this time and has been a model for many other stores in the US.
Prior to his involvement with retailing, Mark managed his family’s farm in North Carolina and transitioned it to organics.
As a member of California Certified Organic Farmers Board of Directors from 1983 to 1988, representing CCOF’s North Coast Chapter (Sonoma & Marin), he helped to write some of the original organic certification standards still in use nationally. Mark was on the board and then on staff with the Organic Crop Improvement Association for six years starting in 1988. OCIA is the largest certifier of organic foods worldwide and Mark oversaw international certification staff training and operations for both farm and manufacturing.
He is one of the original proponents and authors of Measure B, the Marin County initiative that prohibited the outdoor cultivation of Genetically Modified Organisms (GMOs), which passed by 61% in 2004.
Al has been a partner at the Good Earth Natural Food store in Fairfax, CA. for the last six years. He was involved in the very successful move and expansion of the store in 1999-2000 to its current location on Sir Francis Drake Blvd.
Al had a dream of being a part of a marketplace in Fairfax that understood the culturally rich, “historic” and diverse community that exists here. It was his intention that this store would play a role as the “community hub” for this area. He feels that Good Earth has in many ways gone well beyond that role, influencing people and businesses far beyond its local community.
Al highly values the relationships he has with Good Earth employees and customers.
The history of the Good Earth and the amazing relationship that it has with its customer base is unlike any other retail situation he’s ever seen. The store has accomplished educating thousands and thousands of people over the years. This local community offers a customer-base that is dedicated, involved and committed to how foods are produced and who produces them. We are incredibly lucky for this.
Understanding the idea of how to have healthier school lunches has been an agenda for Al the past several years. He’s very proud to be in a position to influence this area with ideas of positive change and to contribute to making that a reality. Al says that, “organic foods, school gardens, basic nutrition, curriculum and physical activity for our children are all important to me. I want every school in Marin to be involved.
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